MERCIFUL THIEVES—ASHLEY STEWART BRAND MAKEOVER

MERCIFUL THIEVES, FOUNDED BY MY GOOD FRIENDS JAY BORMAN & SARA ZIMMERMAN, INVITED ME ON A MULTI-YEAR PROJECT TO RE-IMAGINE AND RE-BUILD THE ASHLEY STEWART BRAND. UNDER THEIR WATCHFUL EYE, I HELPED THEM REDESIGN THE BRAND ALL THE WAY FROM THE LOGO DOWN TO THE FINEST DETAILS. AN ALL-HANDS ON DECK PROJECT COLLABORATING WITH THE IN-HOUSE TEAM AND OTHER OUTSIDE DESIGNERS LIKE MYSELF.

CREATIVE DIRECTION: JAY BORMAN & SARA ZIMMERMAN, MERCIFUL THIEVES
ART DIRECTION & DESIGN: ADAM EBERT, DOUG FOCHT, CHRISTIAN NISWANDER, NICOLE HEINZE, CHRIS SEGURA
LEAD STYLIST: TRIANA COLLINS
PHOTOGRAPHY: NICK GILL

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CREATIVE DIRECTION / IN STORE DESIGN / OOH MARKETING / PAID MEDIA / PHOTO ART DIRECTION / PHOTO PRODUCTION / DIGITAL AND PRINT FILE PRODUCTION